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Illustrative product capability

Make an AI feature answer a product need.

Start with the user’s task, then assess whether an AI feature helps within clear product and operating limits.

Who may benefit from exploring it

Product teams considering a new AI-enabled capability or revisiting search, information entry or support in an existing product.

Product questions to examine

  • Does the feature help users complete a task they already value?
  • Can the interaction make uncertainty, sources and recovery options clear?
  • Will the feature fit the product’s data, architecture, cost and support model?

Illustrative applications

  • Search that understands natural-language queries across product content.
  • A language interface that helps users work with a defined set of product actions.
  • A focused AI-enabled MVP used to evaluate one product assumption.

Evaluate the whole interaction

Product discovery identifies the user task and the point where assistance may help. A focused prototype can explore the interaction and technical constraints. Engineering then considers integration, evaluation, failure handling and ongoing ownership as part of the agreed scope.

Useful project outputs

  • A user task and feature boundary that can be evaluated.
  • A prototype or integrated feature with agreed behaviour and failure paths.
  • Evaluation findings and technical considerations for further product work.

A feature needs ongoing care

Test a product assumption

A focused prototype can give the team evidence about one interaction before a broader product commitment.